Ecosystem Strategy and Engagement

Expand Your Reach & Meet Customer Needs.

What do we mean by ecosystem? In business, we are talking about all the companies, all the partners, that play a vital role in delivering a meaningful and deployable system or service to a customer. Each one is a link in the value chain. The business ecosystem is the value chain.

Where your company gains value is by being the point of contact for your customer to the business ecosystem, ensuring that customer’s needs are met.

You need to take responsibility for your own business ecosystem and actively define, build and manage it, being mindful of the end goals and customer experience through the process.

At Marketing Habit, we’ve worked in the business ecosystem for over 15 years and provide the following services to help you develop, engage, and manage a productive and profitable ecosystem.

Ecosystem Partner Strategy
Ecosystem Program Definition
Ecosystem Relationship Management
Channel Onboarding & Sales Enablement
Channel Relationship Management
Ecosystem / Channel Messaging Framework

Pricing Models

Depending on the project, we can price by the hour, by the project or on a retainer basis. Contact us for your free consultation and we can start from there.

By the Hour

Short-term initiatives, following standard rate card

By the Project

Statement of Work defines the project, deliverables and timelines

By the Month

Ongoing strategic marketing activities, monthly retainer

Perfect for companies needing outsourced ecosystem relationship management